TRYGGHET BUSINESS
Tailored support to help you establish, organize, and grow your business in France.
Grow your business in France with the same peace of mind
than at your place.
Tailored support for entrepreneurs, executives, and foreign companies
looking to establish, grow, or protect their business in France.
I’ll personally guide you—in your own language—
, from strategic planning through the launch of your business and beyond.
I am your right-hand man in France.
- A single point of contact
- Attorney at the Paris Bar
- French-Swedish
- Dual Entrepreneurial Culture
- Business Law & Intellectual Property
Why Work With Me
Starting a business in France isn't just a matter of registering a company.
It means understanding a new market and, sometimes, an industry that operates differently from the one in your home country.
Choose the right structure and incorporate a solid strategy into it.
Protect your brand and your intangible assets.
Secure your contracts and your website.
Understanding "French-style" business customs and practices.
Find and retain the right partners, customers, and service providers.
Above all, avoid mistakes that could end up costing much more in the future.
That's exactly what I'm here to help you build.
THE TRYGGHET METHOD
Five stages, one standard.
1 · Understanding
Your business, your market, your goals.
2 · Build
The appropriate structure and legal framework.
3 · Protect
Your brand, your designs, your contracts.
4 · Coordinate
Certified public accountants, intellectual property consultants, tax specialists, banks.
5 · Expand
Your business is growing on a solid foundation.
GETTING STARTED
Business Review.
Before every assignment, we work with you to analyze your project. This is the starting point for a successful implementation.
Analyze
Your project, your business, and your market.
Log In
Your assets to protect and your risks to manage.
Build
A clear and appropriate implementation strategy.
Following this meeting, you will receive a personalized action plan as well as a proposal for a flat-rate support package tailored to your situation.
The cost of the assessment will be fully deducted if we decide to move forward together.
Balance: 1,900 €
100% deductible from the flat rate - Guidance starting at €7,000
THE PRICE
A plan tailored to your situation.
starting at 7,000 €
A CUSTOM-DESIGNED PACKAGE just for you
The Trygghet Assessment alone:
€1,900, 100% deductible from the flat rate if you decide to continue. It quantifies your risk from the very first hour, with no obligation to continue!
Payment: 100% upon signing the fee agreement. Any additional charges, expressed as a percentage of the base fee, will be announced in advance and, if applicable, are payable monthly.
WHAT I BRING TO THE TABLE
Clear and Tangible Results
A SUITABLE STRUCTURE
Your business is off to a good start.
A REGISTERED TRADEMARK
Your identity is secure.
solid contracts
You can grow your business with confidence.
An Overview
Every decision takes your long-term goals into account.
THE BENEFITS OF MY COACHING
Beyond the law, my knowledge of French corporate culture and creative industries will help you understand France.
Starting a business in another country isn't just a matter of registering it; it also involves adapting to very different industries, customs, and practices.
It is important to understand business customs in the industry, unwritten practices, partners' expectations, how to adapt to corporate life, and cultural differences.
My dual French-Swedish cultural background and my experience in the American business world enable me to guide my clients in developing this strategic and comprehensive understanding, far beyond the legal framework alone.
AND THEN...
Services that extend the offering over time.
Protecting Your Intellectual Property
Filing, registration, and monitoring of your trademarks, works, and designs—in France and internationally.
Drafting Contracts
Licenses, assignment agreements, image rights authorizations, coexistence agreements: customized, legally sound contracts in your language.
"Continuous Entrepreneurship"
Ongoing legal support for your business as it grows—available through a flat-rate subscription.
Monitoring & Protecting Your Rights
Ongoing legal support for your business as it grows—available through a flat-rate subscription.
FREQUENTLY ASKED QUESTIONS
What My Swedish Clients Ask Me
Can I start a French company while remaining a resident of Sweden?
Yes, that's entirely possible and quite common. Several options are available. During the assessment, we'll work together to choose the one that best fits your situation and goals.
Which structure should you choose?
It depends on your business, your partners, your tax situation, and your growth plans. There is no one-size-fits-all answer: we determine the structure that best suits your specific situation.
Should I protect my trademark before I get started?
Ideally, yes. Registering your trademark early on prevents a third party from claiming it and secures your brand identity right from the start. It’s often one of the top priorities.
Can I hire employees in France?
Yes, provided you comply with the French labor framework, which is very different from the Swedish model. I can help you ensure that your contracts and your obligations as an employer are in order.
What contracts are essential?
It depends on your business: terms and conditions, commercial contracts, licenses, assignments, partnership agreements. Together, we’ll identify which ones truly protect your business.
How can you avoid creating an unintended permanent establishment?
This is a sensitive tax issue for any foreign company operating in France. We analyze your organization to help you avoid unexpected tax liabilities, working with a tax specialist if necessary.
How does the French government actually work?
That’s the question all my Swedish clients ask themselves. Beyond the rules, there are customs, deadlines, and key contacts. My role is precisely to guide you through this process, in your own language.
Let's move forward together
Starting a business in France is an adventure.
It deserves more than just a simple administrative formality.
My role is to work with you to build a solid foundation—
—so you can focus on what really matters: growing your business.